Ugly KonicaMinolta Logo Released


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Imaging Resource has some information and a logo for the new Minolta/Konica company:

The color of the oval has been changed to a different shade of blue which has been dubbed “Innovation Blue”, with the five horizontal lines that “represent light and express the wide range of technical capabilities in the field of imaging” retained as-is. Minolta’s logo is sometimes shown with four lines currently, but only in smaller versions where we presume the fifth line makes it look too busy – the larger versions currently use five lines. Meanwhile, a new typeface with a clean, modern look underneath lists the name of the new company – Konica Minolta.

I honestly think that Konica got the shaft on the logo, as they had the cooler non-AT&T looking logo.  It had color.  The font doesn’t really thrill me either, but they obviously didn’t check with real people after designing the logo.

I just hope that a little bit of Konica shows through the merger, they were by far the more helpful and more understanding company to dealers.  Their digital cameras have also been top notch and inexpensive.

Konica stopped making point and shoot film cameras this year.  I really hope that this merger isn’t the end for Konica completely.